Saturday, April 5, 2014
The purpose of this blog is to highlight the visual and auditory aspects of both foreign and local television commercials. Our posts will seek to give critical insights from varying vantage points; we will be analysing content, visual appeal, audio appeal, and relevance and suitability to intended audience. So as they say, "lights, camera... analysis!"
Let's kick off this show with an introduction to our contributors. We've each chosen one of our favourite ads to share with you. Enjoy!
Allison
So this is the Royal Castle "We Flavour"' ad. The singer is the late Kirk Mitchell. I loved this commercial a whole lot. The beautiful simplicity of the lyrics, the score and the visuals make for a nostalgic experience. I wanted to get me some Royal Castle immediately after viewing this ad! Great commercial!
Dwight
Kimberly
This Pepsi ad, simple yet effective, shows a futuristic setting in which a teacher shows his students things of the past. His student then finds a bottle of Coca-Cola and asks her teacher what it is. Funny enough, he looks at the bottle in confusion and says he doesn't know. Great ad if you ask me! I love it because of its simplicity and it sure does work in their favour.
This is one of the most entertaining ads I've ever seen, it left me in stitches the first time and even watching it today made me laugh out loud again. The over-the-top delivery and the innovative set (yes, everything here is real - no digital trickery) makes this both humorous and impressive, and therefore one of my favourite ads.
Kimberly
This Pepsi ad, simple yet effective, shows a futuristic setting in which a teacher shows his students things of the past. His student then finds a bottle of Coca-Cola and asks her teacher what it is. Funny enough, he looks at the bottle in confusion and says he doesn't know. Great ad if you ask me! I love it because of its simplicity and it sure does work in their favour.
Marina
I love this ad simply because of the style and the soundtrack (who doesn't love Pavarotti??) to promote their luxury vehicle; I'm not a fan of Kia, but if I met Morpheus, I would buy one! Can you spot the lady in red? ^_<
Megan
Hi! Welcome to our blog! My name is Megan and this Volkswagen ad is definitely one of my favourites. No dialogue or overacting and it's still effective and memorable. The Imperial March + a determined Mini Vader = one excellent commercial. ^_^
So what did you think? Did any of these resonate with you? We don't have a competition going or anything (wink) but whose did you like best?
Great choices guys.
ReplyDeleteThat Royal Castle jingle has to be the best one ever made here. I love it, in fact, I can sing it almost word for word lol.
I love good insult comedy. That Pepsi ad was so unexpectedly funny, a very clever way to get the point across.
Kia: great use of the franchise. Very engaging and very effective if you're familiar with the films.
Volkswagen: awwww... right in the feels. Mini vader is so cute.